Stats; proposal for new unit for link love: the Raymond

23 May 2008

Sebastian writes that a link from Huffpo is worth about five hits; a link from Brady is worth about one. My most popular non-Raymond Chen posts are all of the “how to hard reset a device” variety. How to hard reset a Touch Dual is worth from 50-60 hits a day. How to hard reset an HTC Touch is worth 30-40 hits a day. Zune 2 hard reset? 10-20. ipaq 110 classic hard reset is worth 5-10 (this means every owner is hard reseting every day, and forgetting how to do so! Ha! Ha!). These aren’t one-day hits; for the leaderboard there, it’s all Raymond Chen.

Raymond Chen is worth more residual traffic (20 hits a day) than Instanpundit, Say Uncle, or Joe (all at ~0 residual hits). A link from Chen is worth a couple thousand hits in a few hours (right around 0700). A link from Glenn is worth a thousand or so hits over a few more hours. A link from Uncle, while gratifying, is hidden by the daily fluctuation of “Touch Dual” hits. A link from Joe is about 1/3rd an Uncle; however, since Joe is close to me on many axis, I suspect we share subscribers.

To put some scale to this, a link from Instapundit has 0 residual and is worth about 1/4 of a link from Chen initially (about half the hits over about twice the timespan).

Huffpo would rank up there on my all-time hits for Aluminum Foam. An article with one hit, ever? Area 29 Snomobile Maps.

Because I hate that every scandal is post-fixed with “gate” and every expression of link love is a “-lanche”, I propose a new unit for directed unique user visits: the Raymond, which I define as 2,674 uniques per hour.

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